Where Systems Meet Soul
I help people and teams see the invisible systems keeping them stuck—then give them frameworks and tools to make lasting change | Behavioral Scientist & Systems Thinker | Co-author of MAKING NUMBERS COUNT
Books
Can You Learn to Be Lucky? was a Fast Company best book of the year.
Making Numbers Count was a WSJ-bestseller.
(I wrote 100% of one of them and 75% of the other.)
Workshops
Straight from my brain to your organization. Like Chip Heath—but backwards, in high heels, and tech-savvy.
Keynotes, oh my!
Speaking
Let's face it—I'm a ham. But a ham with a point.
Partners Who Value Innovation & Clarity
From global brands and bold startups to thought leaders, I've helped diverse organizations clarify their messages and bottle their brilliance.
Square
Morning Brew
Financial Planning Association
Ziba
SHRM
Featured Collection: Working While Female
A curated collection of my writing on cognitive bandwidth, productivity, economics, and goal pursuit from a systems thinking angle. Not all work experiences are the same—so all work advice shouldn't be, either.
Reviews & Testimonials
Author of 4,000 Weeks: Time Management for Mortals
It’s a time-honored truth that we make ourselves miserable trying to change things we can’t. But as Karla Starr shows, many of the things we don't bother trying to control – because we assume they’re a matter of luck – are actually subject to strategy. Luckily for you, this insightful and frequently hilarious book is the perfect guide to understanding how.
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Oliver Burkeman
Author of 4,000 Weeks: Time Management for Mortals
4-time NYT Bestselling author, former professor of Stanford business school
I don't know when I've been so wowed by a new author. Karla Starr explains how "lucky" can be learned using credible social science and captivating stories, leavened with keen humor that had me laughing on a plane (apologies to the guy in 6A!).
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Chip Heath
4-time NYT bestselling co-author of The Power of Moments and Switch, former professor of Stanford business school
Author, The 7 Laws of Magical Thinking
Getting lucky is not about luck. It’s about being prepared and having the right attitude. Based on years of research and decades of hard-won experience, Karla Starr reveals how to navigate social judgment, find your own hidden talents, and “kick ass” at life—all with wisdom and humor.
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Matthew Hutson
Author, The 7 Laws of Magical Thinking